Jazz in the Bar

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About halfway through 2011 I started to produce the advertising material for Jazz in the Bar Brecon. I first established their identity based around the blue note records. I chose Futura because I think it has better form than some of the deco fonts, making it more readable and suitable for this purpose, yet because of its geometric nature it still holds onto a certain deco feel.

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Primarni

 

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This project was to create packaging for a new range of perfume that will help Primark raise its profile to high street fashion. For this project I created a font as part of the branding.